Success through Article Marketing
Article marketing can give your website more exposure by increasing the number of your backlinks. Article directories can host your articles and display information that leads to your website, increasing the amount of quality traffic through the dissemination of good content. If your website achieves a higher rank in the search results pages, this will get your site more visitors and potential regulars or customers.
Writing and submitting articles, which are relevant to your website or product’s niche, can build your reputation as an authority in the said niche. This practice is also helpful, expanding your reach to more conventional media who wish to use (and promote) your articles.
As you gain experience, you can hone your article marketing methods to the maximum. A positive outlook contributes to a successful start. Here are a few tips on how to conquer your niche by article marketing.
Writing Articles for Article Marketing
Decide on the popular keywords you wish to utilize prior to creating articles for submission to directories. Even the best article will go to waste if it is not easily found by Internet users who search for associated information. Keyword research is just one of the things you can do to maximize the exposure of your articles to the major search engines. Integrate the primary keywords into the article you are writing, as well as including other keywords related to your main ones.
The title of your article has to catch the attention of the reader. A casual article title, as compared to a bold and striking one, may cause readers who chance upon your content to move on to other websites for information. Employ the keywords you have found by placing them in the title, and a few times in the rest of the article as well. Do not stuff your article with keywords – this may cause it to feel stilted and turn off any readers looking for quality content.
Recommendations as to the frequency of keywords in an article vary widely. Putting your keywords twice in the first couple of paragraphs, and once for every hundred words, and once more in the concluding paragraph is a good rule of thumb. Again, writing an article that is flowing and easy to read wins over stuffing your content with keywords. Submit your articles to a popular article directory, along with a list of your keywords and a short article outline.
Do not promote your website or product within the article itself – the resource box or author biography portion is where you can do this. Logically, creating an effective resource box is also integral to your promotional efforts. Create your author bio in a manner that persuades any visitors to click on the link and forge on to your site.
Finally don’t be afraid to let professional article marketers handle your article marketing for you, Articles On Tap is here to help.
How to Get a Flood of Traffic and Backlinks with Article Marketing
Article marketing is one of the vital strategies for directing traffic to your site and getting the backlinks that are required for search engine optimization (SEO). Articles have an important role in promoting your business online and this is primarily through backlinks or the links that are placed on the articles that point to your website. Article marketing can help explode the traffic to your website and in turn increase your sales in two basic ways. One way is by generating the backlinks that are essential for SEO that in turn will have the effect of driving traffic to your site. The other way is through, organic or viral or word-of-mouth advertising, which comes into play as your articles gain recognition for being informative and helpful and people are compelled to click through to your site.
Search engines compute the ranking of your website for a particular keyword or phrase that are relevant to the topic of your site. Maximizing the number of links that direct visitors to your website is an essential SEO technique and article marketing offers an effective way to naturally obtain these backlinks. Remember that the algorithms used by search engines place more emphasis on naturally created links as a way to counter underhanded SEO methods such as link farms.
With informative articles that you have submitted to publishers of e-zines, blogs and online newsletters, other people get to read your articles and may want to publish them on their sites. You can allow them to republish your articles as long as they maintain the backlinks on your articles. To illustrate, you will be gaining 200 backlinks if 200 people decide to republish your article, which will definitely help upgrade your rank in the search engine results pages.
It is only natural that this will become even more effective after some time because more people would have republished your articles. The effect of viral advertising will be felt long after you publish your articles as people spread the word about your informative articles to their friends, and they get picked up via rss feeds and syndication etc. You become recognized as an expert for a particular field and more and more people will want to read your articles and bloggers may even place links to your site on their posts. It is expected that this will have a snowball effect that would prove to be very beneficial for your business as traffic to your site explodes.
Of course, it is essential that your articles are informative and of high quality or nobody would want to read them. Fortunately, you can make use of ArticlesOnTap quality article writing services if you do not have the time or passion to write them.
And if you are looking for a flood of backlinks, we highly recommend our #1 super secret weapon #1 backlink resource – MAN - we have gained over 1000 backlinks in less than 30 days for just one of our clients websites and propelled them to high page 1 rank. And we have had many similar results with other clients. MAN gets our highest recommendation. If you are serious about article marketing and want to receive huge SEO benefits GET MAN NOW,. Also check out our Killer My Article Network Review and Bonus for buying MAN through our link.
Article Marketing vs Video Marketing
Article marketing and video marketing are two powerful ways of generating backlinks and boosting traffic to your site but one important question that has emerged is which one should you focus on. Video marketing is all the rage while article marketing has constantly been shown to be an effective tool for boosting website traffic for years. However, properly titled and placed videos can get your site on the front page of the search engine results much faster. This is due to the fact that Google is in love with video, and gives a lot of authority and weight to videos because the fact is many people would rather watch a video than read an article.
Video sharing sites have rapidly risen in popularity and video can offer the advantage of providing credibility to your service or product. Video marketing is also quite personal in nature so that it is very suitable for social networks. However, your videos need to be suited to their target audience or else they might have no effect at all. Also, videos are more difficult to create than articles and lots of people are camera shy. For them, article marketing is the preffered method, however the answer to the title question is USE BOTH because they tend to complement each other. What we typically recommend for the camera shy is that your write an article on whatever topic you like, then you either read it to an audio recorder such as audacity and put together a slide show to go along with your audio, or you use a product such as Jing (which is free) and you record your screen while reading your article and show people what you are talking about live on screen. However the simplest method we have found to create videos from articles is AVR. AVR takes the text from one of your articles and via text to speech it creates and awesome video for you in minutes. You can even point AVR to your ezinearticles profile and have it create a video for you by simply showing it a text article you want to turn into a video – THIS IS AMAZING! We use this product almost daily. You can get yourself a free trial by following this link to AVR – and when purchasing a subscription make sure to use this coupon code for 50% off : 6B34D0CC
The only real disadvantage of article marketing is the rapidly growing competition as more and more people try to get their articles published online. As a result, you now need to publish a lot more articles in more article directories to have a better chance of their getting read by many people. Writing these articles yourself can consume so much of your time that you may no longer find time to do the other important activities in Internet marketing.
But you need not worry because article writing services such as ArticlesOnTap have emerged to offer you informative and high quality articles at extremely reasonable fees. You can specify the keywords to be used, the density, and other important factors for your search engine optimization (SEO) needs. Another advantage provided by these services is that they provide you with the articles that you require in much less time than it would take you to write them yourself.
In conclusion, video marketing and article marketing can be, and should be applied simultaneously for a more effective Internet marketing strategy. And with services like AVR and ArticlesOnTap on hand it is much easier to tap into these markets today than it has ever been.
Maximizing SEO With Article Marketing
You can effectively maximize your site’s search engine optimization (SEO) through article marketing when you are trying to sell a service or product via the Internet. In a nutshell SEO is the process for getting the highest ranking possible in the list of websites presented by the search engine (SERP’s) as the results of a particular keyword search. If the website gets on the first page of the results, you have an excellent chance of being visited by a Web surfer, providing its a keyword term that gets some traffic, now this is the simplistic description, it is much more in depth than that but an SEO lesson is beyond the scope of this post.
More traffic to your site means that you have a better chance of selling your product or service, and unique articles offer an inexpensive way to increase that traffic. One role of article marketing is to let you put in the keywords and phrases that you have researched and estimated to be those that a potential customer of your service or product will type in when he wants to search for your type of service or product. In this way, the search engines will know that your article or website (if your article is posted on your blog) is focused on those keywords and phrases and will include your article or website on the results pages when someone searches for them. For this to work the title of your article is the single most important part of your article and it has to be for a search term that is not too heavily contested. We typically do a google search for a term and if the results return less that 50,000 results we can get page 1 with a well written title and a well placed article.
An important step to take is that you submit your unique articles to the high ranking article directories such as ezinearticles or goarticles.com and a few others. These particular websites have high rankings in the search engines and because your links are contained in the articles that you have submitted to them, their high rankings will pull up your ranking as you submit more and more articles to them and the number of backlinks to your site increases. Additionally due to the fact that these sites typically rank very well with google, your article stands a great chance at making page 1.
The second purpose of the articles is the natural generation of backlinks to your site. This is because backlinks are king with search engines, especially Google, to mean that your website is popular. Your ranking in the search engine results will rise as the number of backlinks from quality websites increases. Also, you may gradually become an expert in your specific field as you get more and more articles published on those websites. Many people would then like to provide a link to your website so that the number of backlinks to your website will grow even faster. Some sites such as goarticles allow you to place links directly inline with your article content. These links are amazingly important and care should be taken to use the proper anchor text. Additionally you should not point all of your links to just your homepage, you need to strategically provide deep links to interior pages within your website as well and mix up the anchor text terms.
One service they we use religiously, in fact it is our number 1 article distribution service, is MAN. MAN is a network of well over 10,000 blogs, and we submit spun articles to MAN, which in turn distributes unique versions of our articles to its network of blogs. In each post we strategically post 3 anchor text rich backlinks to our website. This service is so extremely powerful, we have been able to generate well over 1000 backlinks to just one of the sites we promoted for one of our SEO clients, and this site moved to #3 in google for their main keyword from #43 in less than 30 days for a highly competitive keyword. And we have seen many other similar results from MAN as well. And we sell spun articles primed and ready for direct placement into MAN with no effort to you besides placing in your links. Check out our Killer My Article Network Review and Killer Bonus by clicking here.
Using Articles For Affiliate Marketing
Articles can play an important role when you are engaged in affiliate marketing. For those that need clarification, in affiliate marketing, you are paid a commission by a vendor when your efforts result into people visiting the vendor’s website and making a purchase. This type of Internet marketing appeals to the masses because there is no need to carry an inventory of products or provide the services yourself. You only need a website, become a registered affiliate, and create an effective marketing plan. Once everything is up and running well, this income generator will continue to provide 24/7 income for you wherever you are.
PPC costs go up every single year, which means profit margins for affiliate marketers shrink annually as well. Dont get me wrong PPC marketing can provide fast results, but the costs for those results can devastating as well. Thus the resurgence of article marketing as an incredibly lucrative means for affiliate marketing. Articles can play a number of vital roles in helping you market the affiliate products or services that vendors have to offer. One method is article marketing in which you have several articles that are related to the products or services of your affiliate merchant, the key to a good series of articles is in the title, the title is your key to article marketing riches for long tail keywords. Relevant keywords and phrases are also part of the articles in which you have also included an attractive byline. Beside this byline is your affiliate link that contains your code to ensure that you are credited when a customer uses your link to buy the product you are marketing. You submit these articles to the relevant directories so that a large number of people will be able to read your articles. Going into a list of top article directories is beyond the scope of this post, however if you are looking for an extremely powerful tool to submit your articles to all the top directories, even ezinearticles, arguably the king of article directories we highly recommend AAS – follow this link to learn more about it. We only recommend tools we use ourselves, and we use this tool DAILY. And rather than a subscription based service AAS is a one time charge. View our Automatic Article Submitter Review Here and check out our bonus for buying through our link.
Articles also prove to be important in the promotion of your own site that will also have your anchor text and provide a valuable backlink that will raise your rankings within the search engines. This maximizes traffic to your site from not only people clicking on the links from your articles but from your site also ranking for your desired keywords with the SERP’s.
Yet another strategy is to send your informative articles to various friends, email lists or posting them to your blog if you have a steady flow of readers. Of course, you will have inserted your affiliate links in these articles, and this time, your goal is to use viral marketing. Each person who receives your article and finds it to be informative and helpful is likely to send it to a friend or tweet it and this will start a chain of events that can go viral. The result is that the number of people who may click on your affiliate link can increase exponentially.
Thus, articles are very powerful tools for your affiliate marketing endeavor and one that you should not take lightly. Don’t worry if you don’t think that you can write these articles yourself. Article writing services such as ArticlesOnTap.com are always available and the prices charged are insanely reasonable.
Outsourcing Your Article Marketing Will Make You Money
If you outsource your article marketing needs, you may be able to increase your profits. That’s right even if you have to pay somebody else to write the articles for you, you will make more money. In fact not only will you make more money, you will make more money while actually working less. While there are many reasons for this, the main reason is that writing articles is TIME CONSUMING. While you try to save yourself some money by doing your own article writing, you will soon discover that you have very little time left for the other important work in your business. Smart marketers have discovered this a long time ago and outsource as much as they can. It’s also important to note that a professional article writing service could do the work for you in much less time than if you do the writing yourself.
It is also important to note that competition in online marketing has been growing at a steady pace, thus resulting in the need to get more articles published in more places in contrast to what was need just a few years back. Your competition is already outsourcing, and in order to compete so should you. Therefore, the task of writing the articles is becoming even more difficult and more necessary. You may also discover that your competitors could drive you out of business because they outsource their article marketing requirements and they get their articles online at a more rapid rate than you. If you lose to competition, you lose your chance of increased profits and you endanger the viability of your business. So it’s easy to see why outsourcing your article writing needs could earn you more money in the long run.
However, in my opinion, you should have done some article marketing work yourself for a certain time before you start outsourcing the writing of your articles. This allow’s you to have a benchmark on which to compare the performance of your article writing service provider to know when they are doing well or if you have to look for another provider. You also have an idea about the features of quality articles with regards to keyword density, construction, etc. You also will know the work required to write the articles and you can come up with a realistic price and turnaround time.
Also, make sure that you never choose your article writing services provider mostly on price. While business people should always be on the lookout for ways to save money, it could be more expensive for you in the long run if you obtain inexpensive but poor quality articles. Make sure, instead, that you get high quality articles that are able to bring more traffic to your website. If you have more traffic, you have a better chance of increasing your sales and profits. Thus, you can really have more profits if you outsource your article marketing needs. I cant stress enough how important has been to our business, we didn’t start making any real money online until we started outsourcing much of our workload. If you are finding yourself with less time to actual grow your business because you are constantly writing you need to seriously consider outsourcing your article writing to a service such as ArticlesOnTap.
